The Grade, a female-friendly dating application that holds users accountable for their behavior, analyzed the swiping behavior of users who like popular websites and blogs to determine what the most desirable singles are reading. We calculated the like-rate based on 400,000 swipe interactions from 5,000 users who have listed one of the publications below as an interest, and ranked each publication based on the like-rates.
The chart below shows the rate at which users get liked on The Grade, broken out by their favorite publications. For example, users on The Grade who like Refinery29, get liked 64% of the time. See how your readers stack up in the online dating world.
|Like Rate||Users||Profile Grade|
|The Wall Street Journal||46%||330||B+|